Playbooks

Set the playbook.
Skip the chasing.

Every campaign we run follows a written playbook you approve up front. We watch your calendar, send inside quiet hours, handle every reply by hand, and log the lot.

The lab

Pick a playbook. Watch it run.

These are the four we run for every early-access business. Select one, then press preview a run to watch a simulated week.

Win-back sprint PLAYBOOK
🔍Segment the listClients with no visit in 6–18 months, opt-outs excluded
↓
💬Send step onePersonal text from your business name, with a reason to come back
↓
🤝Handle every replyA human books them into your calendar — no bots, no links to nowhere
↓
🧾Reconcile weeklyBooked vs. showed, matched against your calendar
Use this playbook
--:--press “preview a run” to watch a simulated week
The fine print, up front

Done-for-you, without the black box.

✍️

You approve every template

Nothing goes to your clients that you haven’t read. Every sequence is written for your business and signed off before the first send.

⏰

Quiet hours, always

Sends land between 9am and 8pm in your clients’ local time. No exceptions, no “urgent” blasts at midnight.

🧾

Every send gets a line item

Sent, delivered, replied, booked, showed, billed — reconciled against your calendar and emailed to you every Friday.

🤝

Humans handle replies

Real people answer your clients within minutes and book them straight into your calendar. No chatbot pretending to be your front desk.

🛑

Opt-outs honored instantly

STOP works on every message, immediately, forever. Opted-out contacts are suppressed from every future campaign automatically.

⏸

One-message kill switch

Text us “pause” and every campaign stops the same hour. Your list and your history come with you if you leave.

Your first playbook starts with a free audit.

We read the list before we recommend a single send. Early-access businesses get founder pricing on the retainer.

Get early access